Selling Your Property in Honolulu

Honolulu is one of the most diverse and competitive real estate markets in the world, and we understand that making the decision to sell a home here can be a particularly overwhelming experience. Achieving the optimal return on your investment requires strategic planning and preparedness.

Whether you’re ready to sell or looking for answers, we’ll guide you with data and expertise specific to your area. We use proprietary tools to price, market, and position your home to find the best buyer.

Backed by a proven process our listings spend fewer days on market than the industry standard. A swifter sale means a more seamless seller experience and greater value for you. 

 

1. Meet with Joe & Mary

In your initial consultation we discuss your needs, timeframe and goals. We tour your home and help you to understand the current market and identify potential areas for concern prior to going to market. 

Pricing your property

Intelligent pricing is among the most crucial determinants of a successful sale. By considering both timing and value, we are able to strategically assess your property and price it for maximum impact.

 

 

2. Setting the Stage

From applying a fresh coat of paint to rearranging furniture, we have great experience ensuring that your property is visually ready for showing. We arrange a professional photo shoot, commission an illustrative floor plan, virtual tour, and prepare a listing description.

Photography & Video

Proponents of powerful imagery, Pacific Properties Hawaii invests in visual editors, creative producers, and the industry's most respected photographers and videographers to capture your home's finest selling points.

 

 

3.  Spreading the Word

We produce beautiful print collateral to strategically showcase your property. We develop and execute an intelligent, effective marketing plan for online and any relevant print publications. 

 

 

Why paid advertising matters

• Reaches passive buyers
• Drives more private tour requests
• Brings more open house visitors
• Accelerates the transaction timeline
• Improves the chances of competing offers 
• Can drive a higher purchase price

 

4. Going Live

The listing is broadcasted on the MLS, our site, and sent across our partner sites such as Realtor.com, Zillow.com, Trulia.com, New York Times, Wall Street Journal, Yahoo.com and dozens others for the duration of the selling process.

 

 

5. Making Connections

We leverage the Pacific Properties Team’s proprietary list of professional contacts in Hawaii and across the globe to find ideal buyers. Open houses are hosted for brokers and/or clients on an ongoing basis.

 

 

6. Refining Strategy

We conduct an assessment of the market response within the first 30 days of your listing going live.  Feedback from agents and buyers is aggregated, and we revise the listing strategy if needed.

 

 

7. Measuring Success

We provide weekly 1:1 updates and provide continuous traffic metrics.

 

8. Optimizing the Offer

Following an offer, we contact all interested parties, review the offer terms, and raise all counter-offer options with you. Once the contract terms are negotiated and accepted, escrow is opened. 

 

9. Processing the Sale & Closing

We monitor and manage all contingency periods throughout the in-escrow stage. We ensure the transaction is moving forward and work expeditiously to resolve any challenges that we may encounter during this time.

 

10. Closing Time!

Congratulations, you have sold your home and the keys are handed over to the buyer; however, Our job doesn't stop here. We're always available to answer any questions after the close of escrow and our goal is to ensure you are completely satisfied.